Miss Wendy Tlou, Chief Marketing Officer, Brand South Africa, has said one of the keys to a successful nation branding initiative is to separate it from the government communication programme.
John Ehiguese is the Founder and CEO of Mediacraft Associates, one of Nigeria’s leading PR consultancy firms. A highly skilled and experienced professional, he is passionate about growing the standard of PR practice in Nigeria, and putting Nigerian PR on the global stage.
He is a member of The Nigerian Institute of Public Relations (NIPR), a Fellow of the African Public Relations Association (APRA) and President of the Public Relations Consultants Association of Nigeria (PRCAN).
